Our Digital Campaign Process

1

Define Goals and Target Audience

We work closely with you to define your campaign goals and target audience. By understanding who you want to reach and what you hope to achieve, we can create a tailored digital campaign that meets your unique needs.

2

Determine Campaign Objectives

Once we have a clear understanding of your target audience and goals, we help you define the specific objectives of your campaign. Whether you want to generate leads, increase brand awareness, drive engagement, or encourage app downloads, we’ll help you to develop a campaign that aligns with your objectives.

3

Choose the Right Platform

Our team of experts helps you select the right platform for your digital campaign. By analysing user demographics and behaviours, we identify the platform that best aligns with your target audience and campaign goals: From Facebook and Instagram to LinkedIn and beyond.

4

Create Ad Assets

Our experienced creative team crafts impactful ad creative that captures the attention of your target audience. By using engaging copy and eye-catching visuals, we develop a compelling message and design that resonates with your audience and drives conversions.

5

Ad Format

We help you select the ad format that best aligns with your campaign objectives and ad creative. From single images to carousels and videos, we analyse each format's strengths and weaknesses and select the one that will deliver the best results.

6

Set your Budget

We work closely with you to determine the appropriate budget for your digital campaign. Based on your campaign objectives and target audience size, we set a realistic budget that allows you to reach your goals without overspending.

7

Launch Ads

Our team sets up the ad targeting, budget, and placement and launches the digital campaign. We closely monitor the campaign's performance and make any necessary adjustments to improve its effectiveness.

8

Monitor and Optimise

We continually monitor the campaign's performance against your goals and optimise the ad creative, copy, ad type and landing page to improve results. By analysing campaign data and making informed decisions, we help you optimise your digital campaign for better performance and ROI.

Digital Campaign